Clothing Photo Retouching for Advertising

For Canadian women’s apparel brand Laura, we delivered image editing services with a strong emphasis on precision and detail. Laura is particularly strict about product colors, so color matching was a critical step in their apparel photo editing. We compared each garment against calibrated on-screen proofs and printed hard proofs, then made targeted adjustments to ensure 100% accuracy.
Unlike the usual two rounds of revisions offered to clients, Laura’s lookbooks and campaigns were given up to five rounds of corrections to guarantee approval from every level of the team from art director to creative director and management.
To elevate the shoot, we proposed adding window-shaped light composites to images that initially lacked depth. This effect, designed to mimic natural sunlight entering through a window, required careful reshaping, distortion, and perspective correction so the light sat realistically on walls, props, and furniture such as the couch. The set panels used as props were also cleaned and their edges rebuilt, straightened, and aligned into perfect rectangular geometry for a refined presentation.
As with any model-focused shoot, we applied our foundational cleanup process: background retouching, natural skin editing, pleat removal, and subtle reshaping to maintain fabric authenticity. The result is a polished, dynamic series of visuals tailored for Oakland, California clients—imagery that highlights Laura’s clothing with accuracy, depth, and modern appeal.

Head to our pricing page to learn about the cost of photo retouching. Feel free to email us your brief along with few sample shots to discuss your photo retouching needs